FMCG Labels
Shelf-first labels tuned for modern trade planograms.
Label Design
Product label design that gets picked up on a crowded shelf.
Regulation-ready, shelf-first product label design for FMCG, food and beverage, beauty, wellness and healthcare brands — designed to win the three-second shelf decision and hold up in production.
Overview
What this practice does — and who it's for.
What it is
Complete product labels — front-of-pack, back-of-pack, dielines and print-ready artwork — designed as a system across every SKU in your range.
Why it matters
Labels are the last thing between your product and a buying decision. Weak labels lose the shelf; over-designed labels break at production. We solve both.
Who it's for
D2C brands launching in modern trade, FMCG teams refreshing legacy ranges, and premium brands entering regulated categories.
Business outcomes
Shelf-standout, compliant, print-ready label artwork that scales across SKUs, languages and channels — with dielines and pre-press coordination handled.
Capabilities
Everything included inside Label Design.
Every capability below is delivered inside this service — no separate engagement, no separate scope.
Food & Beverage Labels
FSSAI-compliant nutrition, ingredient and claim panels.
Cosmetic & Beauty Labels
Ingredient, cautions and country-of-origin panels handled correctly.
Nutraceutical Labels
Supplement fact panels, dosage and cautionary claims.
Bottle & Jar Labels
Wrap-around, front-back, neck and shrink-sleeve labels.
Pouch & Sachet Artwork
Flexible pack layouts with print-safe bleed and safe zones.
Multi-SKU Label Systems
Range architecture — variant colours, flavour codes, size tiers.
Regulatory Panel Design
FSSAI, BIS, Legal Metrology and export-market compliance.
Export Labels
US FDA, EU CLP and GCC labelling requirements.
Dieline Development
Structural dielines produced with your printer's specifications.
Print Coordination
Colour proofing, press supervision and vendor management.
Label Mockups
Studio-grade 3D renders for pitch decks and retail buyers.
Problems we solve
The patterns we see — and change.
If you recognise more than two of these, label design is likely the highest-leverage next step for the brand.
- Your label loses on shelf against cheaper competitors.
- The nutrition panel keeps breaking FSSAI compliance and costing you print runs.
- SKUs in the same range look unrelated at 3 metres.
- The printer keeps sending back artwork with production issues.
- You've added SKUs and the label system can't scale.
- Export markets need re-artworked labels and you don't know where to start.
Our process
The eight steps we run every time.
A considered process built for clarity, collaboration, and craft at every step.
01
Discovery
Category, channel, buyer and compliance context defined.
02
Audit
Competitor shelf audit and current-label diagnosis.
03
Strategy
Label architecture — hierarchy, variant coding, brand block.
04
Design
Front and back-of-pack design across SKUs.
05
Compliance
Regulatory panels reviewed against FSSAI, BIS and export rules.
06
Mockups
Studio-grade 3D renders in retail context.
07Print
Dieline sign-off, colour proofing and press supervision.
08
Support
Ongoing artwork for new SKUs and language variants.
Featured work
View all work Selected case studies.
Beauty Labels
Solene Skincare
View project
F&B Range
Origin Coffee Co.
View project
Wellness Labels
Verdant Co.
View projectIndustries we serve
Sector fluency, not sector limits.
We work across ten primary sectors, each with its own visual language and buying behaviour.
- Healthcare
- FMCG
- Food & Beverage
- Manufacturing
- Education
- Technology
- Real Estate
- Luxury
- Wellness
- Startups
Why Iksh Studio
A studio built like a consultancy.
Four reasons founders choose Iksh over a freelancer, a large agency or a template — and stay for years.
Strategy First
Every project begins with positioning, audience truths and business outcomes — never a moodboard.
Research Driven
Founder interviews, category audits and customer signal replace guesswork with evidence.
Business Focused
We design for the metric that matters — pricing power, recall, conversion, retention.
Long-Term Partner
Most engagements renew. We work as the senior creative layer on your team for years.
InvestmentTransparent pricing.
Transparent pricing.
Tailored solutions.
A starting point for scope, timeline and outcome. Every proposal is scoped to your business after a Discovery Call.
🚀 Launch
Launch
For a single-SKU launch.
₹25,000 – ₹55,000
Timeline · 2–3 weeks
- 1 SKU label design
- Dieline + print-ready files
- FSSAI panel setup
- 1 x 3D mockup
- 2 revision rounds
⭐ Growth
Growth
For a scaling range in modern trade.
₹75,000 – ₹1,75,000
Timeline · 4–6 weeks
- Up to 5 SKU label system
- Variant + flavour coding
- FSSAI / BIS compliance review
- Studio-grade mockups
- Print vendor coordination
👑 Signature
Signature
For a full portfolio launching in India and export.
Starting from ₹2,75,000
Timeline · 6–10 weeks
- Full range label system
- Multi-market compliance (India + export)
- Multi-language variants
- Retail buyer pitch mockups
- End-to-end print management
- 12-month artwork support
Every project is unique. The investment ranges above are indicative and vary depending on project scope, deliverables, timeline and business goals. Final proposals are shared after a Discovery Call.
All prices in INR · GST extra
Need something tailored?
Let's discuss your project and recommend the right solution for your business.
FAQ
Frequently asked questions.
Still unsure? Book a Discovery Call — we'll answer everything specific to your business.
Are your labels FSSAI compliant?+
Yes. Every food and beverage label ships with FSSAI-compliant nutrition, ingredient, allergen and manufacturer panels reviewed to current regulations.
Do you also handle packaging structure, or only the graphic label?+
Labels are our core here. Structural packaging and dieline development for boxes and pouches are part of our Packaging Design service.
How much does professional label design cost in India?+
A single SKU typically ranges ₹25,000–₹55,000. A five-SKU range runs ₹75,000–₹1,75,000. Full portfolios start from ₹2,75,000.
How long does label design take?+
Two to three weeks for a single SKU, four to six for a range, six to ten for a portfolio with compliance and export scope.
Can you design labels for export markets like the US, UK or GCC?+
Yes — US FDA, EU CLP, UK and GCC labelling requirements are handled in Signature and available as an add-on.
Do you provide the printer files?+
Yes. Print-ready PDFs with bleed, safe zones, spot colours and cutter guides — matched to your printer's specifications.
Can you work with our existing printer?+
Absolutely. We coordinate colour proofing and press supervision with any competent print vendor.
What about Legal Metrology and BIS requirements?+
Included in compliance review. Weight, MRP, importer details and country-of-origin panels are handled.
Can you design multi-language labels?+
Yes — English + Hindi is standard; regional and export languages can be added.
Do you design shrink-sleeve labels?+
Yes — we produce distortion-corrected artwork for shrink-sleeve and heat-shrink production.
What about labels for cosmetics and skincare?+
Yes — including ingredient hierarchies, cautions, PAO and country-of-origin panels.
Do you design nutraceutical and supplement labels?+
Yes — supplement fact panels, dosage instructions and disclaimer copy reviewed for Indian regulations.
How many revisions are included?+
Two structured rounds per creative phase; additional rounds billed transparently.
Can you refresh existing labels without a full rebrand?+
Yes — label refreshes are a common Growth-tier engagement.
Do you provide 3D mockups?+
Yes — every tier includes at least one mockup; Signature includes studio-grade renders in retail context.
Can you handle beverage labels — bottles, cans, cartons?+
Yes — silhouette, front label, back label, neck label and closure artwork are handled together.
Do prices include printing?+
No. Print production is quoted separately by the vendor and coordinated by us.
Do you sign NDAs before sharing formulations?+
Yes — mutual NDAs are standard.
What if regulations change after we launch?+
Signature includes a 12-month support window for regulatory updates and small artwork changes.
Where are you based?+
Greater Noida — serving brands across Delhi NCR, Mumbai and export markets remotely.
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